VSAE (Virginia Society of Association Executives) is the only association in Virginia that serves the commonwealth's association management industry.

We focus our resources on the professional development needs of our members by providing information, education, and ideas to assist association executives in the profession.

Our vision is to create an engaged community of association executives focused on developing each other and enhancing the professionalism of the association management industry. We do this by delivering value to association executives in the Commonwealth of Virginia by creating a community for collaboration, education, and professional growth.

VSAE’s vision is to be the best at making our members and their associations the best. This year’s annual conference focuses on that goal by highlighting four main content pillars: Data & Risk Management, Marketing, Leadership, and Networking & Sales. With three educational sessions per topic offering the knowledge and training you need to excel for your association and its members, this is one conference you do not want to miss. In addition to top-notch educational content, this year’s event is full of networking opportunities for you and your colleagues. Enjoy receptions, golf, hiking, zip-lining, or archery as part of your conference experience. This year’s pre-conference activities are a great place to unwind, have some fun, and meet fellow association leaders as well.

For More Information and to Register

June 7, 2019
The Westin Richmond

In their seminar, "The Marriage of Meetings and Membership," Dan and Nicole Ratner of The Next Steps, LLC will explore the relationship between an organization’s meeting planners and its membership team to grow membership enrollment as well as attendance. Learn about the four types of constituents, the In It ForEVER™ Principle (which focuses on the four major needs of members and attendees: experience, value, engagement, and relevance), strategies and techniques for collaboration between meetings and membership stakeholders, and ideas and activities to implement at meetings and conferences to support membership development. The luncheon presentation will be "Attendees & Members Are In It ForEVER."