Press Room

VSAE HOLDS SEMINAR ON MEETINGS & MEMBERSHIP
Dan and Nicole Ratner to Present "The Marriage of Meetings and Membership"

May 22, 2019

The Virginia Society of Association Executives (VSAE) will hold its June Seminar Series with Lunch on Friday, June 7, 2019 at The Westin Richmond Hotel. The meeting will feature a 2.5-hour seminar at 8:30 a.m., with a networking reception and luncheon to follow from 11:00 a.m. - 1:15 p.m. The content leaders will be Dan and Nicole Ratner, The Next Steps, LLC.

The Ratners’ seminar, The Marriage of Meetings and Membership,” will explore the relationship between an organization’s meeting planners and its membership team to grow membership enrollment as well as attendance. Learn about the four types of constituents, the In It ForEVER™ Principle (which focuses on the four major needs of members and attendees: experience, value, engagement, and relevance), strategies and techniques for collaboration between meetings and membership stakeholders, and ideas and activities to implement at meetings and conferences to support membership development. During the luncheon, the Ratners’ will present Attendees & Members Are In It ForEVER.

ABOUT THE SPEAKERS
Together Dan and Nicole have over 30 years experience in the Association world. In his more than 20 years as an association professional, Dan has specialized in membership development and retention at all levels rising to executive levels of both professional and trade associations. Nicole, who is both a CAE and CMP, has over 16 years of experience in association management with expertise in meeting and event planning, educational programming, board and committee relations, communications, and more. Their combined experience is what makes them a unique team. Both are active within the ASAE community, with Nicole having served on several committees.

REGISTRATION
VSAE non-members can register for the seminar for $90 if done by Tuesday, June 4, 2019. On-site registration is available and subject to higher fees. Call VSAE at (804) 747-4971 for more information or register online now at vsae.org.

Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products or services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.


 VSAE’s INAUGURAL ASSOCIATION LEADERSHIP VIRGINIA (ALV) PROGRAM
GRADUATES NINE ASSOCIATION PROFESSIONALS

May 21, 2019

The Virginia Society of Association Executives (VSAE) is pleased to announce that nine association executives recently completed its leadership development program, Association Leadership Virginia (ALV) on May 7. The program brought together association professionals from across Virginia and from all levels of association management to discuss and explore strategies for leadership. A full list of the graduates is below.

2019 ALV Graduates

Connie Bruce, VA Council of CEOs
Samantha Kenny, Easter Associates, Inc.
Jerry Layne, Industrial Designers Society of America
Carter Lyons, CAE, Independent Insurance Agents of VA, Inc.
Walt Lyons, VA Bankers Association
Susan Park, Coastal & Estuarine Research Federation
Lauren Simonetti, VA Society of CPAs
Abby Tammen, Charlottesville Area Assn. of REALTORS
Sydney Thomas, LeadingAge Virginia

Launched in 2018, ALV is aimed at developing leaders for the Commonwealth’s association management industry. Tom and Melissa Laughon of Catch Your Limit designed and facilitated the year-long program, guiding participants as they learned about their own leadership style and how to harness it to have a positive impact in their organization.

“Congratulations to the new class of ALV! We are all impressed by the display of their collective teamwork and individual focus on excellence in association management” said Duront “D.” Walton, CAE, VSAE President and Executive Director of VA Telecommunications Industry Association.

The next ALV Program will begin in early 2020. For more details about the ALV Program, visit vsae.org/association-leadership-virginia or call Sonnia Montemayor at (804) 249-2234.

ABOUT VSAE
Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products or services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.

ABOUT CATCH YOUR LIMIT
Catch Your Limit was founded in 1999, has extensive association experience, and guides clients (from start-ups and non-profits to Fortune 500 companies) to measurable, sustainable success in transformational change, strategic planning, leadership cohesion, collaborative cultures/teams, recruitment, retention, and more. 


 VSAE ANNOUNCES 2019 ANNUAL CONFERENCE
People, Process & Performance

March 11, 2019

VSAE’s Annual Conference is Virginia’s premier educational conference for association professionals. The theme for this year’s conference is, “People, Process & Performance.” It is scheduled for Sunday, May 5 through Tuesday, May 7, and will be hosted by The Omni Homestead Resort in Hot Springs, VA . The conference attracts nearly 200 attendees from all over the Commonwealth. In addition to association executives, the conference draws meeting planners, hoteliers, and other suppliers to the association management industry. More information can be found at vsae.org/annual.

This year’s opening keynote speaker is Michelle Tillis Lederman. Her presentation, “The Relationship Driven Leader: Because People Do Business with People They Like,“ focuses on how our ability to create meaningful and lasting relationships directly impacts our success, from hiring to being a trustworthy leader, to shaping organizational culture. At lunch, keynote speaker Mark Grossman will present, “YOU Can Be the Best Negotiator in the Room: Every Great Association Executive is a Great Negotiator.” This high-energy, entertaining, and yet substantive session will give you the benefit of what Grossman has learned in his 30-plus years as a negotiator.

The three-day conference also includes the following twelve breakout sessions in four distinct tracks. 

Data Management:

  • Learning to Be Data-Driven – Strategy Before Software – Michael Butera
  • Governance – Questions Seldom Asked – Answers Needed – Michael Butera
  • Technology Trends and the Effects on Associations – Reggie Henry 

Marketing:

  • Find Your Fan Factor: Streamline, Organize & Leverage Your Social Media Marketing – Meredith Oliver
  • Reframe: The Power of Vulnerability to Unlock Peak Performance – Meredith Oliver
  • Using LinkedIn as an Organizational Marketing Tool – Teddy Burriss 

Leadership:

  • You – The Brand: Determine and Drive How Others See You – Michelle Tillis Lederman
  • The Changing Workforce – Brad Dawson
  • Which Hats Are You Wearing? Switching Hats to Facilitate Stronger Teams – 2018-2019 ALV Cohort Class 

Networking:

  • Increasing Your Networking Effectiveness – Jim Roman
  • Take Your Negotiating Skills to the Next Level – Mark Grossman
  • Mastering Your Memory – Tyler Enslin 

Pre-conference activities and an opening reception occur on Sunday, and a dinner, reception and entertainment take place Monday evening.

Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products and services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.


 VSAE HOLDS SEMINAR ON DIVERSITY AND INCLUSION
Charm Bullard to Present “Unconscious Bias - Making the Unconscious Conscious”

March 8, 2019

The Virginia Society of Association Executives (VSAE) will hold its April Seminar Series with Breakfast on Friday, April 5, 2019 at the Delta Hotels by Marriott Richmond Downtown. The meeting will feature a breakfast from 8:30-9:45 a.m., followed by a networking reception and 2.5-hour seminar at 10:00 a.m. The content leader will be Charm Bullard, Director of Programs, Virginia Center for Inclusive Communities (VCIC).

Bullard’s seminar, “Unconscious Bias – Making the Unconscious Conscious,” will offer an opportunity to self-reflect on your own foundation of diversity and inclusion, explore ways that all employees benefit from an inclusive workplace, and learn approaches organizations can implement to help employees make better, bias-free decisions. During the breakfast, Bullard will present “Foundation of Diversity & Inclusion.”   

ABOUT THE SPEAKER
In her role as Director of Programs at VCIC, Charm Bullard designs and facilitates educational programs on diversity and inclusion for middle schools, high schools, colleges, workplaces, and community groups. Prior to joining VCIC, she worked in student affairs on collegiate campuses throughout the Southeast. It was during that time that she found her passion for encouraging and supporting diversity and inclusion. Charm is the founder of the Connecting Women of Color Conference at the University of Richmond, which has been featured in Women in Higher Education and Essence magazines.

REGISTRATION
VSAE non-members can register for the seminar for $90 if done by Tuesday, April 2, 2019. On-site registration is available and subject to higher fees. Call VSAE at (804) 747-4971 for more information.

Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products and services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.


VSAE HOLDS SEMINAR ON INNOVATION
Carol Hamilton to Present "Shifting from Informal to Intentional:
Pathways to Innovation" 

February 19, 2019

The Virginia Society of Association Executives (VSAE) will hold its March Seminar Series with lunch on Friday, March 1, 2019 at the Greater Richmond Convention Center. The meeting will feature a 2.5-hour seminar at 8:30 a.m., with a networking reception and luncheon to follow from 11:00 a.m. - 1:15 p.m. The content leader will be Carol Hamilton, Grace Social Sector Consulting, LLC. 

Hamilton’s seminar, “Shifting from Informal to Intentional: Pathways to Innovation,” will detail how recent research shows that most associations have yet to establish intentional practices to cultivate innovation within their organization. Using a human centered design approach builds focus and intention into innovation processes. Design Thinking is a human-centered and systematic approach to problem solving and innovation. By focusing on empathy and iteration, the design thinking process helps you create solutions that are grounded in the experience of your stakeholders and informed by their feedback through a co-creation process. This helps protect your organization from costly program development that you ultimately discover has no audience. During the luncheon, Hamilton will present “What Organizations with Healthy Cultures Do Differently.” 

ABOUT THE SPEAKER
Carol Hamilton helps associations become more strategic and innovative. She provides organization development consulting, meeting design and facilitation, and training, to organizations. She has expertise as an innovator leading groups applying human centered design to program and organizational challenges. Carol speaks frequently on association learning and innovation topics including leading sessions at Great Ideas, ASAE’s Annual Conference and Idea Swaps. She graduated from Swarthmore College and has her Masters in Organization Development from American University. 

REGISTRATION
VSAE non-members can register for the seminar for $90 if done by Tuesday, February 26, 2019. On-site registration is available and subject to higher fees. Call VSAE at (804) 747-4971 for more information or register online at vsae.org. 

Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products and services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.


VSAE HOLDS SEMINAR ON CONSTRUCTIVE CONFLICT
Melissa and Tom Laughon to Present “Courage & Conflict - Critical Conversations!”

January 9, 2019

The Virginia Society of Association Executives (VSAE) will hold its February Seminar Series with lunch on Friday, February 1, 2019 at the Hilton Richmond Downtown. The meeting will feature a 2.5-hour seminar at 8:30 a.m., with a networking reception and luncheon to follow from 11:00 a.m. - 1:15 p.m. The content leaders will be Melissa and Tom Laughon.

The seminar, “Courage & Conflict - Critical Conversations! will focus on constructive conflict, which is essential to building relationships, high-performing teams, and strategies for success. In this interactive session, explore strategies to foster improved interpersonal relationships, idea generation, and increased productivity. Become a catalyst for courageous communication with your staff, board, legislators, and other stakeholders and encourage others to follow your lead.

ABOUT THE SPEAKERS
Melissa and Tom Laughon own Catch Your Limit Consulting, which guides organizations, including Fortune 500 companies and national associations, in leadership development, creativity, innovation, teaming and positive change. Melissa’s expertise in organizational challenges centers on change initiatives, creating engaged cultures, recruiting and growing the best leaders, building strong teams/leaders, as well as succession planning. In addition to her leadership and organizational management practice, Melissa is an experienced and sought-after strategic planning facilitator. Tom, a leading expert on creativity and strategic thinking, has proven that a consultant doesn’t need wingtips and a tie to be a trusted and effective advisor to corporations large and small. After working in the advertising industry for over 25 years, he has evolved into a leadership and management consultant, strategist, keynote speaker, facilitator, professor, and writer.

REGISTRATION
VSAE non-members can register for the seminar for $90 if done by Tuesday, January 29, 2019. On-site registration is available and subject to higher fees. Call VSAE at (804) 747-4971 for more information or register at vsae.org.

Formed in 1949, VSAE is a 400-plus member association consisting of association executives, association management companies, and others who serve the association industry with products or services. VSAE’s vision is to be the best at making associations the best by providing opportunities for association professionals to connect, learn, and lead.


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