BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/New_York X-LIC-LOCATION:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:5b3fe4c276f005cf226f6e295662982512 CATEGORIES:Events SUMMARY:11-06-15 November Monthly Luncheon & Seminar LOCATION:Jepson Alumni Center\, 442 Westhampton Way, University of Richmond\, Richmo nd, VA 23173\, United States DESCRIPTION:
Registration Seminar Reception Luncheon | 8:00 a.m. |
Social Media changed everything. It fundamentally changed the way we communicate and exchange information in th e Information Age. Dave Saunders, President and Chief Idea Officer at Madis on+Main leads participants on a fun and informative look at the interactive web. He explains Web from the PC Era through the 1.0 Period (think AOL) th rough Web 2.0 (blogs and social media) and highlights how the rules of the game have changed in Web 3.0 (semantic and mobile) and gives a look into th e future at Web 4.0 (robots J).
Nationally recognized marketing and socia l media expert Dave Saunders, Chief Idea Officer at Madison+Main, delivers a hard-hitting and humorous look at why some companies win big and the rest try to play catch-up. As we transition from the Age of Information into th e Age of Convergence, companies have to not only compete with each other, b ut have to compete for your attention. Dave reviews examples of successful brands, both large and small, and explains how they did it and how you can apply some of the same strategies to your organization, regardless of what you do or what you sell. You’ll also learn the four rules of brand bu ilding and that there are only three only kinds of brands. Audiences love t he way Dave takes complicated subject matter, breaks it down into easy to u nderstand concepts and keeps you entertained while doing it.
Dave Saunders is President & Chief Idea Officer of Madison+Main, an integrated communications agency that provides creative marketing solutions for small to mid-size companies. Based in Ric hmond, Virginia, Dave is a nationally recognized expert in interactive mark eting and speaks frequently to businesses and civic organizations about the potential power of the World Wide Web.
Dave also serves as an adjunc t faculty member at Virginia Commonwealth University, where he taught the n ation’s first undergraduate level course on social media marketing. A dditionally, he leads marketing and social media workshops for VCU’s Center for Corporate Education. In 2009, Dave was honored as a finalist for Business Person of The Year by the US Small Business Administration and wa s appointed by Virginia Governor Bob McDonnell to Virginia’s Small Bu siness Commission in 2012.
In the media: Dave is frequently quoted as a marketing and social media expert in publications such as the W all Street Journal, The New York Times, Village Voice, The Guardian, Wired Magazine, Richmond-Times Dispatch, Style Weekly, Virginia Business, Richmon d Magazine, Grid Magazine, and Work Magazine. He has also appeared on many radio and television programs such as Fox News, CBS, NBC and various Clear Channel radio stations through the Virginia News Network, He is a regular c ontributor to CNBC’s Media Money program.
Educatio n: Dave attended Virginia Commonwealth University, School of Mass Comm unications and graduated from University of Mary Washington in Fredericksbu rg, Virginia, where he received a BA in English (Writing Concentration).
All payments are due with
registration form. Click Here for a printable registration form.
Payment can be made by credit card using our onlin e registration link above or by mailing a check payable to VSAE using the p rintable registration form.
A replacement from the same organization may attend the lunch if the member is unable to atten d. Please contact the registrar for assistance.
Staff & Non-Member Attendance. Staff of a member or a non-member is li mited to attending 3 meetings per year.
Luncheo n Pass. A member's “Get Out of Jail Free” pass is only worth $1 4 and is therefore not valid for on-site registrations.
Cancellation Policy.
Pre-registrat ions for lunch who cancel after Tuesday before the meeting at 5:00 p.m. or fail to attend will be invoiced for a no-show fee of $14.
No refunds for cancellation.
Substit utions are allowed.